The SFI program has on-product labels to help customers and consumers identify exactly what they are buying: three SFI chain of custody labels and one SFI certified sourcing label.

• SFI chain of custody labels allow the use of fiber from certified forests, certified sourcing, and post-consumer recycled material. All of these terms are defined in the SFI Definitions (Section 13 of the SFI 2010-2014 Standard Requirements). Certified forest content can include fiber certified under the SFI 2010-2014 Standard (objectives for land management), Canadian Standards Association (CAN/CSA-Z809) and/or the American Tree Farm System (ATFS) individual and group certification.

• The SFI certified sourcing label and claim do not make claims about certified forest content. Certified sourcing can include fiber sourced from a company that conforms with objectives 8-20 of Section 2 - SFI 2010-2014 Standard's fiber sourcing requirements, from pre or post consumer recycled content, or from a certified forest, and fiber sourced from non-controversial sources. Certified sourcing is a defined term in the SFI Definitions (Section 13 of the SFI 2010-2014 Standard Requirements).

A note on label usage: Organizations that want to use SFI program labels must contact the SFI Office of Label Use and Licensing, which must approve the use of all SFI labels and claims.