Companies certified through the Coalition for Consumer Information on Cosmetics' (CCIC) Leaping Bunny Program make a voluntary pledge to eliminate animal testing from all stages of product development. The companies’ ingredient suppliers make the same pledge and the result is a product guaranteed to be 100 percent free of new animal testing. All Leaping Bunny companies must recommit to the program annually and be willing to submit to an independent audit.

CCIC is made up of the following organizations: American Anti-Vivisection Society; Animal Alliance of Canada; Beauty Without Cruelty, USA; Doris Day Animal League; The Humane Society of Canada; The Humane Society of the United States; MSPCA's Center for Laboratory Animal Welfare; and the New England Anti-Vivisection Society. CCIC's international partner is the European Coalition to End Animal Experiments.